You get what you pay for
I often hear from my clients that adding yet another subscription to use a tool for their business is getting to a tipping point, and to an extent, I agree.
However, what they don’t think bout is how much time they waste by tot choosing the right app or service.
As I said, you get what you pay for, and if you want smoother and less friction when working with your clients, then it’s time to think more about how the tools are going to help you rather than the cost.
Transcript
you know the saying you get what you pay
for I came into a conversation the other
day online about people saying software
cost too much and so on now I used to
agree with that it was kind of annoying
that every every time a new app came or
they changed their model from paying for
the app to a subscription based it
annoyed the hell out of me and I didn't
quite understand why companies were
doing this and I to a certain degree
certain apps and services I still don't
understand why they doing it however you
do get what you pay for and what I mean
by that is the apps that I use I mean I
did this reset and I got rid of a ton of
apps but ivory signed up for some other
apps and the reason I did that is
because I know that those apps no matter
how much they cost are going to help me
help me save time as well help me
communicate and collaborate and whatever
with my clients and basically in general
make my life easier so does it matter
how much I pay for it I mean if I how I
usually explain it to my clients is that
this app is going to cost you 25 euros
this app has got to cost you 30 this app
is going to cost you 100 this app is
going to cost you 300 now depending on
obviously what you do you don't need all
of these apps but if I count up all the
apps and services I think I'm hitting
about 300 and 350 mark per month now
that's not actually that much because I
know others that are paying a hell of a
lot more than that for their acts and so
on because of the amount of clients that
they have and and who they serve is the
amount of people that they work with and
so on so paying 300 to 350 euros a month
is a lot of money it as it is it's a lot
of money however the way I see it is
that the apps that I choose and the apps
that I recommend
we'll help me do the do my work easily
so I don't really care how much it cost
as long as I'm saving so for instance if
I'm paying 35 I'm paying about 35 euros
including taxes for my invoicing app now
if I did a lot of that manually doing
the invoices creating sending chasing up
blah blah if I did that manually it
would cost me it'll take me way more
than an hour a month I mean definitely
in causative way more than an hour a
month now
sure for them to charge 35 euros a month
is like a quarter of my hourly rate so
then you think to yourself if I'm
savings that much time and money and
it's making my life easier then it
doesn't matter how much you pay so you
get what you pay for base cap I'm using
on my own I'm paying a hundred dollars a
month on my own
that's insane if you think about how
much money it is but it's saving me time
effort headaches and the friction
between me and my clients that in itself
is worth way more than 100 now again
that's less than my hourly rate so does
it really matter so what you've really
got to think about is how much time
you're saving how much easier things are
making not how much the tool costs
generally so again you get what you pay
for
anyway I'll leave it there today I hope
you have a great weekend I hope you're
doing well actually through this crisis
oh the Hat the Hat is because of bad
hair day and because of this virus stuff
I can't go anywhere to get my hair cut
so you might well see me wearing a lot
more hats actually I've only got two
heads or three heads whatever so that's
why I'm wearing a hat
and you I have a great day I'll see you
tomorrow and as always keep it simple
wash your hands we'll get through this
together and I'll see you tomorrow ciao
bye-bye