Too much choice can be a burden
The amount of times I’ve seen a client with a bunch of duplicated apps is insane. There is way too much choice to think clearly about what needs to be done. So wouldn’t it be best to minimise your apps to be more focused?
Here’s the Ted Talk about Paradox of Choice by Barry Schwartz
https://www.youtube.com/watch?v=VO6XEQIsCoM
Transcript
paradox of choice now I there was a
video on YouTube by I wanted a couple of
years ago but it's been there for like
can actually have a lot watch of it and
let me know what you think paradox of
choice is literally just that the guy
who was actually on stage it was a TED
talk he was talking about when he was
younger there were like one or two pairs
of jeans he'll go into a store pick up a
pair of jeans put it on go home and he
was happy now when he goes to a shop he
finds that there are so many different
types of jeans he'll get annoyed by
putting you know a few on he'll pay for
it go home but as he's going home he's
thinking of how did I make the right
choice because there was so much choice
and this is the whole point choice is
great don't get me wrong I'm not a
communist or anything
however being sometimes being told this
is all you need or not having too much
choice is actually a good thing have you
ever been into a website been to a
website and you found that there's bunch
of stuff every buttons everyone you
don't know what to do there's too much
choice so generally you just close the
window and go to another website to make
sure it's simple and you basically
understand it now Amazon however well
they're doing it's a it's a [ __ ] website
I mean there's just too much choice
everywhere too many buttons and but it
works for some bizarre reason but so
there are exceptions but the point that
I'm trying to make with your technology
because that's what the channel is about
what I talk about is that a lot of
people have so many apps that they just
don't use I came across a person's
computer a couple of days ago yeah two
days ago he an in the dock he had like
four different Notes app and it made no
sense and I've seen you know loads of
different to-do list managers using
pages as well as Google Docs and also
Microsoft Office not the same person
different people but so it's like why do
you need all of these things you just
don't need
all this choice to get your work done
because picking one and working on it
and knowing that you have a choice on
the with another Apple with another
thing you don't know whether you did it
right so you kind of bounce between it
just stop doing that kind of figure out
the easiest way to get your work done
without too much choice in your
technology again paradox of choice is
that you don't know where to go when you
want to start working so basically think
about that I mean if you have your car
breaks down you go to a garage you just
you don't want to know how it's fixed
you just say please get it fixed because
I need to go and see someone I need to
go somewhere with my car they'll get it
fixed you get in the money and you're
happy
drive away fantastic same thing with
anything in your house washing machine
breaks or there's a leak in your house
you just want a course someone to come
in and get it done and be done with it
and that's the point to make sure that
it's all done done for you or you can do
it yourself so you don't have that kind
of hurdle of choice basically when you
want to get your work done anyway that's
the episode today I hope you're having a
great day hopefully this lock down I
will call it a lock down that's
basically what it is isn't treating you
too badly stay safe as always keep it
simple and I'll see you tomorrow ciao
bye-bye